They had different flavors like Cherry Cola, Watermelon Swirl, Strawberry Fizz and Peppermint Twist – everything teens loved.Īlso their Great Lash mascara was huge back then and still popular today. The best part about it was that it tasted sweet but left no residue.Īnother good one was Kissing Koolers, a lip gloss that both tasted and smelled good. One of their hottest products was their kissing potion, a sweet lip gloss that came in a clear tube with a red cap. From eye shadow to lipstick to foundation, they had everything. Their products are more subtle now, but back in the day, they had some wild ones. Thank goodness that’s no longer the case! 2. It was also one of the largest global brands to conduct animal testing until recently. Popular “cover girl” celebrity ambassadors included Drew Barrymore, Ellen DeGeneres, Dania Ramirez, Rihanna, Queen Latifah, Taylor Swift, Zendaya, Janelle Monae, Pink and more. While the brand provides numerous consumer-grade cosmetics, their marketing strategy is allowing “cover girls”, such as models, singers and actresses who’ve been on the cover of magazines to wear their makeup.

It was then purchased by Procter & Gamble in 1989 and then by Coty, Inc. Natural and neon, you pick.Ĭover Girl is also a branded that was founded in Maryland in 1961 and owned by the Noxzema Chemical Company. Mascara, eye liner, lip stick, foundation, you name it, they had it. Cover GirlĮven in the 80s, Cover Girl had a ton of products. Here are some of the top makeup brands and products that every girl had in her vanity during the 80s. Many of them have also remained successful today, while others were left behind. Bright pink lipstick with neon green eye shadow certainly wasn’t out of the question and the hottest brands back then knew it. Makeup was considered an essential part of how every woman expressed themselves during the 80s.

Caboodle 80s